Sindh Board of Investment (SBI) has recently joined hands with local and foreign government institutions and non-governmental organisations to work more effectively for economic empowerment of women in Sindh, especially in the rural areas.

For this purpose, a memorandum of understanding (MoU) was signed between SBI and Commonwealth Businesswomen

Network (CBWN), whereby which Sindhi women would be provided with better business opportunities in addition to an access to all local, regional and international markets. All these initiatives have been designed to ensure that the entrepreneurs get a better price for their products, Chairperson, SBI, Naheed Memon told APP here.

SBI Chairperson and Executive Officer of CBWN, Arif Zaman signed the document at SBI office here a couple of days ago. Deputy High Commissioner of United Kingdom in Karachi, John Tucknott, Representative of Sindh Rural Support Programme Saeeda Mandviwala, SBI’s Director Abrar Ahmed Shaikh, Erum Masood and Shahnaz Wazir Ali, an eminent educationist, were all present at the ceremony.

Naheed Memon, SBI’s Chairperson, asserted that under this initiative, women-folk, especially in rural areas, would be better connected with both governmental and non-governmental organisations, which were working for their socio-economic uplift. This would also encourage other women to engage themselves in economic activities, she added.

Memon was of the view that against the Sindhi women’s huge potential, their contribution in business and development activities was small and that the Sindh government wanted to make them the major player in the national economy in collaboration with local and foreign institutions/agencies, and through the clusters of government and NGOs.

The Commonwealth Businesswomen Network has a comprehensive programme for grooming women’s talent and trade activities through their best possible training. Establishment of women excellence centres across the province would be among these supportive measures.

Women would be motivated to e-commerce or other latest models of trade for getting better prices. Even the rural women were linked to the urban section of businesswomen, they would be benefitting a lot, she said.

Memon said that the SBI did not want any replication but to complement the work already being done by others in public and private sectors.