The limited edition box comes with a built-in power bank. Dubbed as ‘Watt a Box,’ it lets you charge your smartphone as you go about enjoying your meal.
The company has said that a few lucky customers at select KFC stores in Mumbai and Delhi will get a chance to have their 5-in-1 Meal served in ‘Watt a Box’. Along with this, users can also participate in an online contest on KFC India’s Facebook page and win more of these limited edition boxes.
Speaking about the same, Lluis Ruiz Ribot, CMO, KFC India said, “We launched the 5-in-1 Meal Box in March this year with the objective of providing an abundant complete meal and at an affordable price for our customers. With the launch of Watt a Box, we have gone a step ahead and also introduced an element of utility into the box. Each one of us spends a considerable time on our smartphones daily, and the phone battery going dead is almost like a nightmare! No longer is that the case, with the Watt a Box around”.