Designer Grace Kang debuts high-tech fashion show


Greenwich-based designer Grace Kang combined high fashion and high tech at the debut of her latest collection last Thursday at Olivine Gabbro.

The boutique, a collaboration between Kang and her aunt Sue Neumann, partnered with Samsung to fuse fashion and technology on and off the runway. Though the dresses themselves were not high-tech, the show incorporated high-tech elements from Samsung, making it more than just “a fashion show; it was an experience,” Kang said.

 For the show, Kang created a collection-inspired video which was shown on a Samsung monitor as models debuted the ready-to-wear spring and summer styles. The sophisticated collection featured pops of color, clean silhouettes and detailed handiwork, such as cut-outs and inserts. She said both the video and the collection celebrate “who we are as women.” The store also provided Samsung tablets for attendees looking to place orders.

According to Kang, technology also plays a role in her design process.

“I’ve always used technology in my creative process so it just made sense to meld them together for this particular event,” she said. “Technology continues to inspire me. I sketch on my Samsung phone constantly and we were able to play our runway show immediately after it finished on the Samsung tablets and screens which was great so those who were not able to make our show could see what they missed.”

Kang, a graduate of Parsons School of Design, previously worked with Dolce & Gabbana and Donna Karan. She considers herself an artist, and fashion has become her way of expressing herself. She draws her inspiration from daily life and then integrates those ideas into her collections through color, fabric, silhouette, texture or details, like fine stitching or embellishments.

“My experience in the industry has been nothing but positive,” she said. “It presents its challenges at times, as does any career, but I feel truly blessed to be able to do what I absolutely love.”

What differentiates her brand from other brands, she said, is their emphasis on “keeping it local” as well as the quality of the clothing. Kang’s fabric is imported from Europe and handcrafted in Greenwich, and she tries to fit each piece to her clients through a made-to-measure service. She said clients enjoy witnessing the process from start to finish and that keeps them coming back.

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