Honda Activa Pips Hero Splendor as Largest Selling


Honda literally put life back in to the scooter segment in India about 15 years ago with the Activa and its ever-growing popularity has made it the largest selling 2 wheeler in the country. For the first time in 17 years, a scooter has sold more than the leading motorcycle, the Hero Splendor in this case. For H1, 2016, Honda reported Activa sales to be more than 1.33 million units, putting it more than 1 lakh units ahead of its nearest competition.While Activa sales have always been strong through the year, the numbers saw a sharp spike of more than 1.97 lakh units in the first 6 months of 2016. The strength of Activa’s dominance in the market can be gauged by the fact that it alone accounts for 15% volume of the entire Indian 2 wheeler industry. In simpler words, the Activa alone sells more than all 125 cc motorcycles in the country put together.Speaking about the development, Yadvinder Singh Guleria, Senior Vice President – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said, “Activa today represents the metamorphosis of the society. The superior convenience, unisex appeal coupled with product features (increased mileage, style and technology) has converted millions from pillions to riders. Honda’s Activa has come to symbolize a remarkable blend of Reliability, Comfort & Convenience, Style and uncompromised performance. We thank our valued customers who have made Activa the most preferred choice of families for commuting in India. That’s what we call Activating the Nation

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