Its designer collaborations have the power to send social media into meltdown and spark shopping frenzies – and it seems that H&M has another hit on its hands.
The high street giant has released the full Kenzo x H&M lookbook in all its glory and sent social media into meltdown in the process.
The range doesn’t land in stores until November 3 but as the new images attest, it’s a riot of clashing colours, contrasting textures and animal prints galore.
The Twittersphere were quick to comment on the new collection, which is priced between £7.99 and £299.99, but opinions were mixed.
‘I want those pink tiger sock booties from the Kenzo X h&m collab and the black and pink shearling coat. Everything else is beautiful too,’ wrote one enthused user. ‘Actually wanna get my hands on summa this Kenzo × H&M stuff,’ added another.
Taking to Twitter, one fashion fan wrote: ‘The H&M Kenzo collab doesn’t look great tbh, I really want to love it but most of the pieces are way too much. Not a lot of ‘wearability”
Others weren’t as impressed by the new garments, with one stating: ‘KENZO x H&M is trash’, whilst another disappointed user added: ‘The Kenzo x H&M collection is not what I dreamed it would be.’