Prachi Desai (born 12 September 1988) is an Indian Bollywood film and television actress. She started her television career as lead protagonist in the successful TV drama Kasamh Se on Zee TV. She made her Bollywood debut in the 2008 film Rock On!!. Her other notable features include Once Upon a Time in Mumbaai (2010), Bol Bachchan (2012) and I, Me Aur Main (2013). She is also the endorser, spokesperson, brand ambassador and the face of Goa Tourism and Neutrogena products in India.Desai is also a brand ambassador of Luxlyra.
In 2006, Desai got selected to play the lead role in Ekta Kapoor’s television drama Kasamh Se. She was cast as Bani, opposite TV actor Ram Kapoor. The show won her several awards including the Indian Telly Award for Best Actress in a Lead Role.
Desai then entered Jhalak Dikhhla Jaa, the Indian version of BBC Strictly Come Dancing on 7 September 2007 with choreographer Deepak Singh. Desai impressed the judges every week, but was ultimately eliminated on 10 November 2007 but entered the contest again via wildcard entry on 23 November 2007. Desai then landed a spot in the grand finale of the dance show on 15 December 2007 and won the competition. Desai was awarded the Dancing Star of Jhalak Dikhhla Jaa.Desai also worked in the TV series Kasauti Zindagi Ki as Prachi Chauhan. Her role was a cameo only. She also did a two-day cameo in Kasautii Zindagii Kay, which was aired on Star Plus. She played a school student in Prerna’s school.
Desai with Rock On!! team at music launchDesai then made a transition to the film industry in 2008. Her first film was Rock On!! (2008), directed by Abhishek Kapoor, where she played the wife of Farhan AkhtarDesai had to leave Kasamh Se to act in Rock On.Her next film was Life Partner (2009). In July 2010, she appeared in Once Upon a Time in Mumbaai with Ajay Devgan, Emraan Hashmi and Kangana Ranaut.In 2012, she appeared in Teri Meri Kahaani in a cameo role. Desai then appeared in a full-fledged role in Bol Bachchan opposite Abhishek Bachchan, along with Ajay Devgn and Asin.The film proved to be Desai’s biggest box office success till date.