She’s usually seen as the sidekick of Ex On The Beach’s Megan Rees or sister, Celebrity Big Brother star Chloe Goodman.

But all eyes were definitely on Lauryn Goodman as she displayed her pert posterior in an extremely daring pink skirt at the launch party for Zara Holland’s new fashion range.

In addition to her backside, the 23-year-old showed off her cleavage in a plunging white top at the private event in Chelsea.

Lauryn, who owns online fashion brand Nineteen Clothing, showed plenty of flesh in a bondage-inspired skirt featuring a high slit at the back.

She completed the attention grabbing get-up with a pair of silver heeled sandals and large pear drop earrings.

Her ombre tresses hung down over her shoulders to one side, while she accentuated her eyes with a coating of mascara.